MAN00149M Business Information Systems Open Assessment

Assignment:
Choose an organisation (of any type, but preferably one that you are familiar with
either as a customer or former employee) and think about the role of their Business
Information Systems in achieving competitive advantage.

Please address three of the following tasks. Carry out desk-based research on this
organisation. Use references from academic literature as well as practitioner publications
to support your answers.
All questions carry equal marks.

Assignment Tasks
1) Critically examine the link between the organisation’s strategy and their Business
Information Systems.
2) Explain how different types of knowledge and expertise are managed within the
organisation.
3) Evaluate the ethical implications of the organisation holding vast amount of data
of their suppliers and how it could affect (positively or negatively) their reputation.
4) Discuss how the organisation could achieve higher levels of operational
performance and customer intimacy.

No of words: 2500

Generic marking criteria
G1: Argument
G2: Structure
G3: Use of sources
G4: Referencing
G5: Presentation

Module specific learning outcomes relevant to this assessment
S1: Define an information system from both a technical and business perspective and
identify the major challenges to building and using information systems.
S2: Analyse the relationship between organisations, information systems and business
processes using the business landscape model.
S3: Explain how enterprise applications promote business process integration and
improve organisational performance.
S4: Identify and describe important features of organisations that managers need to know
about in order to build and use information systems successfully.
S5: Compare different types of electronic business systems and describe how it has
changed consumer retailing and business-to-business transactions.
S6: Analyse the relationship among ethical, social and political issues that are raised by
information systems.

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